Privacy Policy

This Privacy Policy describes how TrueBlueBets collects, uses, stores, and discloses personal information provided by users when accessing or using our services, including the TrueBlueBets login process. By registering an account or continuing to use our platform, you acknowledge that you have read and understood this document.

This policy applies to all users located in Australia and is consistent with the requirements of the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).

1. Information We Collect

We collect personal information that is necessary to operate our services, verify your identity, and comply with applicable legal obligations.

Information collected at login and registration includes:

  • Full legal name and date of birth
  • Email address and contact details
  • Residential address (for identity and age verification)
  • Username and account credentials
  • Device identifiers and IP address
  • Payment method details and transaction history

Information collected during use:

  • Betting history and account activity
  • Session data, browser type, and operating system
  • Cookies and similar tracking technologies
  • Customer support communications

We do not collect sensitive personal information such as health records or biometric data unless explicitly required by law.

2. How We Use Your Information

Personal information is used strictly for the purposes described in this policy. TrueBlueBets does not sell personal data to third parties.

The primary purposes for which we process your data:

  • Account management — creating and maintaining your TrueBlueBets login credentials and account
  • Identity verification — confirming your age (18+) and identity in compliance with Australian regulations
  • Transaction processing — facilitating deposits, withdrawals, and financial reconciliations
  • Regulatory compliance — meeting obligations under Australian anti-money laundering (AML) and counter-terrorism financing (CTF) legislation
  • Fraud prevention — monitoring account activity for suspicious behaviour
  • Service improvement — analysing usage patterns to improve functionality and user experience
  • Communication — sending account-related notifications, policy updates, and support responses

Marketing communications are sent only with your explicit consent, and you may withdraw that consent at any time.

3. Disclosure of Personal Information

We may share your information with third parties in the following circumstances:

  • Regulatory authorities — when required by Australian law, gambling regulation bodies, or court orders
  • Identity verification providers — third-party services used to verify your identity at registration or login
  • Payment processors — financial institutions and payment gateways that facilitate transactions
  • Technology service providers — hosting, security, and analytics vendors bound by confidentiality agreements
  • Responsible gambling services — if you request self-exclusion or access to support tools

All third parties who receive your personal information are required to handle it in accordance with Australian privacy law.

4. Data Storage and Security

Your personal information is stored on secure servers. TrueBlueBets applies industry-standard security measures, including encryption protocols (SSL/TLS), access controls, and routine security audits.

Data is retained for as long as your account remains active and for a minimum period of seven years following account closure, as required by Australian financial and gambling regulations. After this period, data is securely deleted or de-identified.

5. Your Privacy Rights

Under the Australian Privacy Principles, you have the right to:

  • Access the personal information we hold about you
  • Request correction of inaccurate or incomplete data
  • Lodge a complaint regarding our handling of your personal information
  • Request information about how your data has been used or disclosed

To exercise any of these rights, contact our support team through your account portal. We will respond within 30 days of receiving your request.

6. Cookies and Tracking

TrueBlueBets uses cookies and similar technologies to maintain your login session, personalise your experience, and gather analytical data. You may configure your browser settings to restrict or block cookies; however, doing so may affect the functionality of your account and the login process.

7. Changes to This Policy

This Privacy Policy may be updated periodically to reflect changes in our practices or in applicable law. The effective date at the top of this document will be revised accordingly. Continued use of TrueBlueBets following any update constitutes acceptance of the revised policy.

Effective date: January 1, 2026